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2023/10/12
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外贸人如何快速获得客户信任?这几点是关键!
Whether it's developing clients or conducting foreign trade negotiations, it's very important to establish trust with clients because only when they have a basic trust in you, will they patiently listen to you and seriously consider cooperating with you. So how can foreign traders quickly gain customer trust?
 
 
 Professional image

Firstly, what foreign trade professionals need to do is to create a sufficiently professional image, which not only includes dress and appearance, but also includes business etiquette, professional knowledge, etc. A professional image can leave a good impression on clients even if it cannot immediately earn their trust, thus having a positive impact on subsequent communication and negotiations.

But if the foreign trade person appears very perfunctory and unprofessional from the beginning, then the customer will also question your business ability and your company's products and services. Once customers have this impression, it becomes very difficult to change, so foreign traders must pay attention to these details from the beginning.

Enhance professional skills

The solid professional ability is one of the key factors affecting whether foreign trade professionals can successfully shape their professional image. For example, when a customer asks a professional question, if you can answer the customer's question in a timely, accurate, and detailed manner, the customer will consider you to be professional.

But if you stutter or answer unclear questions from customers, they will doubt you. To solidify their professional skills, foreign trade professionals not only need to be more attentive to their daily work, but also need to actively learn professional knowledge in case of unexpected needs.

 
 
 
From the customer's perspective

People usually have a high level of trust and even develop a strong sense of dependence towards those who actively care about their situation. Of course, the difficulty level is too high to make customers feel dependent on you. But by showing your concern for the other person's interests from their perspective, it will make the customer think that you are sincere, and thus generate a higher level of trust in you.

Find commonalities

By identifying common interests, beliefs, and values, you can have a more enjoyable and in-depth conversation with clients. This can enhance their favorability and trust in you.
To understand the preferences of customers, foreign trade professionals can summarize them through negotiation and communication, and also check their social media to see what they post on a daily basis.

Foreign traders can directly use tracking data to search for supplier information, which usually includes links to various social media pages. In addition, on social media pages, there is often some relevant information about the company, which can also help foreign traders identify the needs of customers and improve the accuracy of negotiations.

If you want to learn more about techniques to gain customer trust, or if you want to obtain tracking data analysis tools, you can send us a private message~

 
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